I'm a cross-disciplinary communication designer based in São Paulo, Brazil. My thing is combining research, strategy, technique, meaning and form into virtual and concrete visual things that make ideas and brands establish a better dialogue with their audiences. I'm constantly seeking to exchange experiences in this realm with clients and creative teams.

I'm also a pretty chilled out guy, despite drinking way too much coffee.

Drop me a line ola@rafaeldeazevedo.com.

Undergraduate thesis, titled Image, Word, Medium: investigation of procedures in modern and contemporary graphic design. It consists of a parallel interpretation and analysis of the work of designers El Lissitzky and David Carson, in an attempt to find a structural approximation between the two. Selected for the 9th biennial of the brazillian graphic designers association (ADG Brasil), exhibited at the São Paulo Cultural Center, in Shanghai at the Raffles Design Institute and in Beijing at the Icograda World Design Congress, in 2009.

A formal experiment with symmetry and overlapping of
elements that fluidly change shape over time.

Issue #10 of M&Guia fashion magazine. The opening spreads of
the fashion editorials are interpretations of concepts
elaborated in that season, in terms of relationships between
typography and image.

Creative Direction: Ricardo van Steen

Template for advertising art gallery events in external digital media
displays. Given the nature and limitations of the medium, the solution
demanded smooth elementary transitions that didn't get in the way of
the work being displayed.

Creative Direction: Ricardo van Steen

Another template, part of the art gallery digital display
advertising project (a careful selection was made, after experimenting
with a series of shapes and transitions).